There’s a great article at Business 2.0 that gives hope to people being able to filter and narrow down their Internet searches, and in turn make them more relevant and make finding info faster.

All the major search engines, and some minor ones, are working on ways to better tune the Web to work with our [...]

Here are three easy things you can do to get people to your website this week:

Start doing Pay-Per-Click advertising.
Budget $20-$50/mo to start

Sam Ross of the San Francisco Chronicle’s Business Center suggests that a better way to write an About Us page is to make it an About the Customer page. For instance, consider this typical About Us sentence:

Smith Wireless has been in business since 1995 and we are very experienced in the wireless market. [...]